Shenandoah Valley Tourism Groups Receive More Than $205,000 in Marketing Grants
Numerous tourism businesses and organizations across Virginia's Shenandoah Valley have received state marketing grants totaling over $205,000 from the Microbusiness Marketing Leverage Program. This funding is intended to attract visitors during slower travel seasons and promote regional attractions like wineries…
Harrisonburg, VA, October 14, 2026 —
Tourism businesses and organizations across Virginia’s Shenandoah Valley have received more than $205,000 in state marketing grants through the Microbusiness Marketing Leverage Program, according to the information provided about the awards.
The funding is intended to help attract visitors during slower travel seasons and promote regional attractions. Examples named in the summary include wineries and outdoor activities.
The summary describes the recipients as numerous businesses and organizations but does not identify them individually or state how many received grants. It also does not provide the amount awarded to any particular recipient, the date of the awards or the specific marketing efforts the grants will support.
The total is reported as over $205,000; an exact figure was not provided. No details were provided about application requirements, how the awards were selected or when the funded promotions are expected to take place.
The stated aim is to encourage travel during periods when tourism is slower and to draw attention to attractions in the region. The information does not quantify the expected effect on visitor numbers or describe how the program will measure the results.
Story summarized from the original created by Olivia Williams on www.whsv.com, see more information here.
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